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Channel

Редакция Ultima Яндекс Маркета

@Ultima_Market

On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Posts · Polls · Citations · Handles named that no longer answer · Cite this entry

49,538subscribers

-16,634 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among entries of 31,623–100,000.

Register entry

Telegram ID-1002001891176
TypeChannel
Username@Ultima_Market
DescriptionРедакция о моде, людях и событиях. Отбираем только то, что вдохновляет. https://bit.ly/3ZPO4qk
CreatedBetween 1 November 2023 and 31 May 2024 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded6 August 2026
Last confirmed live24 October 2026
Measurements held48
Confirmed unchanged1 time, most recently 24 October 2026
On Telegramt.me/Ultima_Market

Topic

Ecommerce storefront — a classification, not a measurement. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.

Growth

49,53866,17257,8556 August 2026 — 66,172 subscribers7 August 2026 — 65,734 subscribers8 August 2026 — 65,507 subscribers9 August 2026 — 65,354 subscribers9 August 2026 — 65,211 subscribers11 August 2026 — 65,050 subscribers12 August 2026 — 64,806 subscribers13 August 2026 — 64,623 subscribers14 August 2026 — 64,460 subscribers15 August 2026 — 64,315 subscribers17 August 2026 — 63,855 subscribers18 August 2026 — 63,682 subscribers19 August 2026 — 63,355 subscribers20 August 2026 — 63,169 subscribers21 August 2026 — 62,995 subscribers22 August 2026 — 62,790 subscribers24 August 2026 — 62,439 subscribers25 August 2026 — 62,281 subscribers26 August 2026 — 62,200 subscribers27 August 2026 — 62,107 subscribers28 August 2026 — 61,946 subscribers29 August 2026 — 61,829 subscribers30 August 2026 — 61,737 subscribers1 September 2026 — 61,588 subscribers2 September 2026 — 59,638 subscribers3 September 2026 — 59,476 subscribers5 September 2026 — 59,229 subscribers8 September 2026 — 57,913 subscribers11 September 2026 — 57,210 subscribers13 September 2026 — 56,986 subscribers14 September 2026 — 56,728 subscribers16 September 2026 — 56,551 subscribers19 September 2026 — 60,464 subscribers25 September 2026 — 61,298 subscribers4 October 2026 — 59,287 subscribers8 October 2026 — 56,671 subscribers13 October 2026 — 56,157 subscribers14 October 2026 — 54,748 subscribers15 October 2026 — 51,548 subscribers16 October 2026 — 50,521 subscribers17 October 2026 — 50,244 subscribers18 October 2026 — 50,155 subscribers19 October 2026 — 50,072 subscribers20 October 2026 — 49,989 subscribers21 October 2026 — 49,888 subscribers22 October 2026 — 49,764 subscribers23 October 2026 — 49,626 subscribers24 October 2026 — 49,538 subscribers6 August 202624 October 2026
48 measurements spanning 80 days, net -16,634. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 47,043–68,667 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 48
Measured (UTC)SubscribersChange
24 Oct 2026, 23:5049,538-88
23 Oct 2026, 21:3049,626-138
22 Oct 2026, 21:3049,764-124
21 Oct 2026, 14:5949,888-101
20 Oct 2026, 13:4649,989-83
19 Oct 2026, 12:5850,072-83
18 Oct 2026, 10:4650,155-89
17 Oct 2026, 09:3850,244-277
16 Oct 2026, 10:0950,521-1,027
15 Oct 2026, 09:5651,548-3,200
14 Oct 2026, 12:4454,748-1,409
13 Oct 2026, 01:1156,157-514
8 Oct 2026, 15:5656,671-2,616
4 Oct 2026, 06:4059,287-2,011
25 Sept 2026, 12:1661,298+834
19 Sept 2026, 01:1960,464+3,913
16 Sept 2026, 13:5756,551-177
14 Sept 2026, 19:5656,728-258
13 Sept 2026, 08:4056,986-224
11 Sept 2026, 12:0057,210first reading

Engagement

221 posts held, back to 4 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 161 pages of Telegram’s post history, 20 posts per page.

ERR · 30 days
1.09%
avg views ÷ 49,538 subscribers
Avg views / post
539
60 posts measured
Reaction rate
2.20%
reactions ÷ views · ER floor
Posts in window
60
of 221 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 24 October 2026
Posts held221 (4 August 2026 – 24 October 2026)
Views total32,313
Reactions total710
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken25 Oct 2026, 10:05 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
≈5,110
Videos
≈320
Links
≈713

Lifetime counters from Telegram’s own channel header, read 25 October 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.

Video runtime
6m 00s
Average length
23s

Measured directly from 16 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.

Reaction mix

5,044 reactions across 213 posts, in 9 distinct kinds. The most used accounts for 34.9% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
custom 52786466408051923711,76134.9%
❤‍🔥1,28125.4%
🔥92418.3%
👏2785.51%
😁2755.45%
💅2394.74%
👍1192.36%
🥰1172.32%
🤔500.991%

Custom emoji. One row above is a Telegram custom emoji, which the public preview renders as an element carrying only a numeric id — no character, and no image we can reach. The id is printed as-is rather than substituted with a look-alike glyph, because a stand-in would be our invention showing where a measurement should be. The count beside it is Telegram’s.

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 219 of the 221 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 5,154 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 221 most recent posts we hold, published 4 August 2026 to 24 October 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Recent posts

24 Oct 2026, 09:28 UTC387 views8 reactionsread 25 October 2026
Photo

Что мы знаем о Мартин Роуз? По информации Puck, Мартин Роуз подписала контракт с Balenciaga и должна сменить Пьерпаоло Пиччоли на посту креативного директора. С 2015 по 2018 год она консультировала мужскую линию Balenciaga при Демне. А собственный бренд Martine Rose основала ещё в 2007 году. Роуз выросла на субкультурах: рейвах, хип-хопе и футбольной эстетике. Отсюда её любовь к гипертрофированным пропорциям, спуще…

❤‍🔥8

23 Oct 2026, 14:04 UTC472 views11 reactionsread 25 October 2026
Photo

Как же не хочется с наступлением холодов отказываться от любимых туфель! Но решение есть: наслаиваем колготки, добавляем носки или гетры и продолжаем наслаждаться осенней погодой. Редакция не готова прощаться с летними вещами, поэтому ищем способы продлить им жизнь. Собрали на Ultima Яндекс Маркете подборку аксессуаров, которые помогут носить туфли как можно дольше.

🔥8❤‍🔥3

23 Oct 2026, 11:33 UTC469 views5 reactionsread 25 October 2026
Photo

Для тех, кому близок бунтарский дух Comme des Garçons и кто не боится нарушать модные правила, собрали подборку вещей бренда — от парфюмерии до одежды. Иногда лучший способ выразить себя — отказаться от привычных представлений о красоте.

❤‍🔥3🔥2

23 Oct 2026, 10:02 UTC486 views9 reactionsread 25 October 2026
Photo

Может ли одежда быть некрасивой и при этом считаться одним из главных достижений моды? Рей Кавакубо уже доказывает, что может. Рассказываем, как основательница Comme des Garçons превратила рваную одежду, чрезмерные объёмы и отказ от привычных силуэтов в собственный язык моды — и почему её эксперименты до сих пор считаются радикальными.

❤‍🔥5🔥3👏1

22 Oct 2026, 14:01 UTC520 views8 reactionsread 23 October 2026
Photo

Navy Blue — новый тренд. Согласно отчёту Lyst, интерес к тёмно-синим вещам растёт. Количество поисковых запросов на длинные пальто цвета navy blue увеличилось на 189%. Разгадка кроется в психологии. Тёмно-синий ассоциируется с устойчивостью и ощущением контроля. Собрали всё самое синее на Ultima Яндекс Маркете — если тоже хотите добавить спокойствия в свой гардероб.

❤‍🔥8

22 Oct 2026, 11:39 UTC491 views5 reactionsread 23 October 2026
Photo

Лучше всего у Лили-Роуз Депп получается позировать своим фирменным отрешённым лицом, что она в очередной раз доказала в съёмке для HommeGirls. За кадры отвечал Такаси Хомме.

😁4🔥1

22 Oct 2026, 09:21 UTC534 views9 reactionsread 23 October 2026
Video

Стилист Дарья Поплавская решила, что образы с показов Alexander McQueen слишком хороши, чтобы оставаться только на подиуме, — и повторила их с помощью вещей из концепт-стора Studio Slow.

🔥5❤‍🔥4

21 Oct 2026, 13:01 UTC586 views12 reactionsread 23 October 2026
Photo

Редакция утепляется и вам советует! Начинаем сезонное обновление гардероба с тонких стильных шарфов. Собрали самые яркие варианты на Ultima Яндекс Маркете для всех, кто не боится экспериментировать с цветом.

🔥7❤‍🔥5

21 Oct 2026, 09:02 UTC473 views10 reactionsread 22 October 2026
Photo

Каждую осень мы немного пересматриваем цветовую палитру своего гардероба. Редактор Даша сделала ставку на оливковый и рассказала почему. В этом сезоне мне особенно нравится оливковый цвет. Причём не только в одежде, но и в макияже и маникюре. Достойный оттенок: с одной стороны, достаточно яркий, с другой — вполне базовый. Он делает осенние образы чуть сочнее и красиво сочетается с желтоватым октябрьским солнцем. Ко…

❤‍🔥5🔥3💅2

20 Oct 2026, 14:02 UTC550 views33 reactionsread 22 October 2026
Photo

На днях в Лос-Анджелесе прошел показ Victoria’s Secret. Внимание бьюти-отдела редакции Ultima Яндекс Маркета привлекли не выступление Megan Thee Stallion или звёздный кастинг и даже не Fantasy Bra стоимостью $50 млн. Рассказываем о причёсках и макияже главных героинь шоу. Ирина Шейк, Адриана Лима, Эльза Хоск и другие модели вышли на подиум с крупными локонами. «Концепция показа Victoria’s Secret 2026 — воспевание ро…

❤‍🔥15💅9🔥8🤔1

20 Oct 2026, 11:03 UTC555 views8 reactionsread 22 October 2026
Photo

Miu Miu girl — это девушка, которая достала что-то из школьного гардероба и случайно стала самой модной на вечеринке. Немного дерзости, немного инфантильности и всякое отсутствие желания выглядеть идеально. Собрали на Ultima Яндекс Маркете подборку Miu Miu для тех, кому близка эта эстетика: юность, ирония и стиль Лизы Барашик.

❤‍🔥8

20 Oct 2026, 09:15 UTC500 views6 reactionsread 21 October 2026
Photo

Как Miu Miu удалось превратить странные пропорции, микро-юбки и намеренную небрежность в один из самых узнаваемых модных кодов десятилетия? Разбираемся, почему несовершенство стало новой роскошью.

❤‍🔥6

Showing the 12 most recent of 221 posts we hold for @Ultima_Market. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Polls

The 2 polls we hold for this entry, as Telegram rendered them when we read the post. A poll’s figures keep moving after that, so each one is dated.

9 Sept 2026, 11:35 UTCAnonymous Poll29 voters

Какой парфюм выберете этой осенью?

  1. «Красную Москву» и винтажный пиджак бабушки34%
  2. Лёгкий азиатский шлейф под трек BTS31%
  3. Фрукты, потому что отпуск в сентябре никто не отменял41%

The shares total 106%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

3 Sept 2026, 14:05 UTCAnonymous Poll56 voters

Носим жилетки этой осенью?

  1. Да! Чем больше слоёв, тем лучше.64%
  2. Нет, ощущается энергия деда. Это слишком.36%

Shares as published. No per-option vote count is published by Telegram, so none is shown.

Percentages only — there are no per-option vote counts here, because Telegram publishes none. The public post preview gives each option’s share and a single voter total, and nothing else. Multiplying one by the other would produce a per-option tally that looks measured and is not: the shares are rounded to whole numbers before we ever see them. We print what was published and leave the column that does not exist empty.

The shares need not add up to 100. Rounding alone puts many polls at 99 or 101. A poll that allows more than one answer per voter runs well past 100 by design, and several here do. The bars are drawn against a fixed 100% track at each option’s own percentage rather than normalised to the total, so a poll that exceeds it shows that it does instead of being quietly rescaled.

Read from the 221 most recent posts we hold, published 4 August 2026 to 24 October 2026. Telegram labels each poll by kind — an anonymous poll, a quiz, a closed set of final results — and that label is reproduced rather than paraphrased.

Forward network

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 5 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

Names

Channels on the register whose handles appear in this channel's posts.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 24 October 2026 — this entry's latest reading, not the date you are reading this.

“Редакция Ultima Яндекс Маркета” (@Ultima_Market), 49,538 subscribers as measured 24 October 2026. Telegram Register, tgregister.com/channel/Ultima_Market.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.