📊 Октябрь в цифрах: что открутили За октябрь запустили 3 379 объявлений. 10 клиентов. 💸 Куда ушёл бюджет • веб-воронки: 47,5% • приложения: 48,9% • остальное: 3,6% Top-30 креативов по всем аккаунтам: • UGC: 33% • Non-UGC: 67% Копии одного креатива в разных адсетах считали за один. UGC — это человек в кадре, в том числе гибрид “человек + скринкаст”. Конференции, анимация фото и мультфильмы в UGC не входят. Коммен…

Channel
Монтажка
@montazhka_ads
On this record: Growth · Engagement · What this channel posts · Reactions · Advertising · Posts · Citations · Cite this entry
844subscribers
Risers and fallers across the register · movement among entries of Under 1,000.
Register entry
| Telegram ID | -1004245051612 |
|---|---|
| Type | Channel |
| Username | @montazhka_ads |
| Description | Кухня агентства видео-креативов. Как делаются ролики для рекламных сеток. Нейросети, UGC, монтаж и сколько это стоит. Без воды. Нужны креативы? Пишите: @SiberianPaaanda |
| First recorded | 3 November 2026 |
| Last confirmed live | 3 November 2026 |
| Measurements held | 1 |
| On Telegram | t.me/montazhka_ads |
Growth
Growth history is still building. We hold one measurement for this entry. A trend needs at least two, taken days apart — so this will fill in on its own rather than being estimated. We do not publish numbers we have not measured.
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 3 Nov 2026, 17:22 | 844 | first reading |
Engagement
17 posts held, back to 26 September 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 page of Telegram’s post history, 20 posts per page.
- ERR · 30 days
- 95.3%
- avg views ÷ 844 subscribers
- Avg views / post
- 805
- 11 posts measured
- Reaction rate
- 0.396%
- reactions ÷ views · ER floor
- Posts in window
- 11
- of 17 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate. It is computed over the 8 of 11 measured posts that carry a reaction reading, and over those same posts' views.
| Window | Rolling 30 days · latest post in window 3 November 2026 |
|---|---|
| Posts held | 17 (26 September 2026 – 3 November 2026) |
| Views total | 8,850 |
| Reactions total | 30 |
| Forwards / comments | not exposed by the public surface — not measured, not estimated |
| Readings taken | 3 Nov 2026, 17:22 UTC |
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
What this channel posts
- Photos
- 7
- Videos
- 6
- Links
- 6
Lifetime counters from Telegram’s own channel header, read 3 November 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.
- Video runtime
- 2m 18s
- Average length
- 23s
Measured directly from 6 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
31 reactions across 9 posts, in 3 distinct kinds. The most used accounts for 48.4% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| ❤ | 15 | 48.4% | |
| 👍 | 15 | 48.4% | |
| 🔥 | 1 | 3.23% |
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 10 of the 17 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 31 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 17 most recent posts we hold, published 26 September 2026 to 3 November 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Advertising
- Ad load
- 5.88%
- 1 of 17 posts carry an ad marker
- Regulatory tokens
- 0
- none — marked by hashtag only
- Median views · ads
- 553
- over 1 measured post
- Median views · rest
- 937
- over 14 measured posts
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.
Measured over the 17 most recent posts we hold, published 26 September 2026 to 3 November 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Recent posts
⚡️ Сотни кампаний на выходные за минуты: кейс Simple Креатив - половина дела. Вторая половина - как его раскатать по кампаниям, странам и бюджетам. Нам попался кейс, где эту часть отдали агенту, делимся. “Самая сложная и самая ценная задача недели” - так в Simple говорили о масштабировании рекламы в Meta на выходные. Plurio её автоматизировал: +29% покупок при ROAS выше таргета. 📱 О бизнесе Simple - приложение с AI…
UGC: Как получить более реалистичное лицо Делали хуки для Vataga, трип-планера для групповых поездок. Девушек в кадре не существует: всё сгенерировано в Kling 3.0 Цена: $2 за хук. 🎬 Как сделать нейронку более человечной • Селфи на фронталку: рука в кадре, широкий угол, камера чуть снизу. • Живая эмоция: шок, переглядывания. Главный персонаж уже чем-то занят, а хук преподносится как что-то дополнительное. • Бытовой …
Реджект в нише диет: «ad promotes unhealthy weight loss» Словили отказ на одном креативе в нише диет. Белое приложение в nutrition нише. Meta пишет, что реклама продвигает нездоровое похудение, и ссылается на правила о расстройстве пищевого поведения. 🔍 За что, по нашей версии Сценарий собирали на базе топ-конкурентов. В нём есть график похудения на 10-20%. В воронках это стандартная механика, но для Meta, похоже, в…
👍2
🎞 Почти любой рекламный ролик - это три куска на таймлайне Если разложить ролик как в видеоредакторе, выходит одна и та же схема: • Хук • Скринкаст • End card Под ними две дорожки: • субтитры • и voiceover. 🪝 Где простор Хук - самая важная часть. Т к 30% это хороший KPI для досматриваемости ролика в META - многие пользователи не доходят даже до скринкаста. • Способов сгенерировать хук очень много, с разной степенью…
👍5❤3
🎯 Одно видео, 100 текстов: тест на разные аудитории На одном из проектов заказчика запустили тест на 100 креативов. Картинка везде одна и та же, почти статичная: девушка что-то рассказывает. Меняется только текст, и каждый обращается к своей аудитории. На картинке пример на нашем внутреннем проекте. Для приложения про OCD тексты были бы такие: • «Может, забыл выключить плиту» • «Проверяешь ключи перед выходом» • «П…
❤4
Две недели назад запустили такой рекламный ролик в META. Промо этого ТГ канала. Сделано практически на чистом Claude Code - Opus 5.5 отлично делает инфографику. Конвертит тоже отлично. Нас уже 400 человек в канале! Рады видеть всех!
👍8❤2
🕵️ Spresh: как скачать ролик в META Ads Library Плагин для Chrome поверх Meta Ads Library. Позволяет быстро скачать ролик. Бесплатная альтернатива Tyver 🎬 Что умеет • качает видео из Meta Ads Library • в платной версии оценивает spend конкурента • разбирает ролик по структуре: хук, проблема, решение, призыв • следит за брендами конкурентов и присылает их новую рекламу 💸 Сколько стоит Скачивание - бесплатно. Платная…
❤1
🎨Faceless-креативы: разворот от привычного UGC Faceless - ролик без человека в кадре: иллюстрация, анимация, текст. На фоне UGC выглядит свежо и аккуратно. 🩺 Почему это про health? • Удобно делать акцент на научной доказательности: плашка «Scientifically proven ERP therapy» встаёт в кадр без натяжки. Пример - в ролике. Пробуйте на своих проектах.
❤1🔥1
Arcads: реалистичный UGC за пару минут Сервис, который генерит качественные UGC-ролики. Выбираешь актера из библиотеки, даёшь сценарий - получаешь готовое видео. Речь и картинка выглядят очень реалистично. Ролик: девушка в машине из Arcads + вставки из нашего faceless-креатива для OpenStep. Arcads + Opus - получается свежая картинка Минус Актеров в библиотеке ограниченное число - лица будут повторяться у разных ре…
❤2
📱 Креативы делаем только в portrait orientation И видео, и картинки мы собираем в вертикальном формате. Квадратов и горизонталей не делаем. На проектах часто видим, как заказчики адаптируют каждый креатив под разные форматы. Один ролик превращается в несколько версий, и работы становится в несколько раз больше. 🔍 Как проверить, нужно ли это вам В Meta переключитесь на вкладку Ads и выберите Breakdown by creative в …
❤1
🎬 Opus 5.5 для монтажа О том, что Opus 5.5 умеет собирать видео, я узнал случайно. В день выхода модели, я готовил в Claude Code сценарий интервью для канала @web2app_subscription, чтобы отправить монтажёру. Вместо сценария Claude показал мне кусок готового тизера. Я удивился, но результат меня более чем устроил. До монтажёра задача так и не доехала: всё собрали с Claude.
Showing the 12 most recent of 17 posts we hold for @montazhka_ads. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Mentions
Named by 1 registered channel — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 3 November 2026 — this entry's latest reading, not the date you are reading this.
“Монтажка” (@montazhka_ads), 844 subscribers as measured 3 November 2026. Telegram Register, tgregister.com/channel/montazhka_ads.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.