Channel
@theputilova
On this record: Growth · Engagement · Reactions · Stars · Posts · Telegram's recommendations · Cite this entry
2,520subscribers
+1 since we began measuring on 7 August 2026
Risers and fallers across the register · movement among entries of 1,000–3,162.
| Telegram ID | -1002050961269 |
|---|---|
| Type | Channel |
| Username | @theputilova |
| Created | Between 1 November 2023 and 31 May 2024 — estimated from Telegram’s id allocation, not measured. How this range is calculated. |
| First recorded | 7 August 2026 |
| Last confirmed live | 2 September 2026 |
| Measurements held | 9 |
| Confirmed unchanged | 1 time, most recently 2 September 2026 |
| On Telegram | t.me/theputilova |
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 2 Sept 2026, 08:04 | 2,520 | -4 |
| 30 Aug 2026, 17:36 | 2,524 | +3 |
| 28 Aug 2026, 01:23 | 2,521 | -6 |
| 24 Aug 2026, 22:46 | 2,527 | +11 |
| 17 Aug 2026, 18:56 | 2,516 | -2 |
| 14 Aug 2026, 13:44 | 2,518 | -4 |
| 11 Aug 2026, 07:55 | 2,522 | +3 |
| 7 Aug 2026, 13:33 | 2,519 | no change |
| 7 Aug 2026, 12:41 | 2,519 | first reading |
9 posts held, back to 9 July 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 page of Telegram’s post history, 20 posts per page.
Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 9 posts for this entry, the most recent from 4 August 2026. An engagement rate over an empty window would be a number about nothing.
46 reactions across 6 posts, in 2 distinct kinds. The most used accounts for 58.7% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| 🔥 | 27 | 58.7% | |
| ❤ | 19 | 41.3% |
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 7 of the 9 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 46 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 9 most recent posts we hold, published 9 July 2026 to 4 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @theputilova. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.
Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.
This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.
Counted over the 9 most recent posts we hold for this entry, published 9 July 2026 to 4 August 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.
Пока на рынке кризис.. мой способ справляться с любой непонятной ситуацией: медитация с чаем 🍵🍃🥰 На фоне слышно разборы запросы учеников, внедряем им новые инструменты с AI, самое то, чтобы адаптироваться к кризисным условиям. Еще сегодня разбирала запросы на консультации у SMM, которые тоже оказываются в сложной ситуации. Запрос на рынке сейчас такой, что реклама в России и маркетинговые инструменты дышат наладо…
❤3🔥1
Aviasales понадобилось 15 минут, чтобы собрать охват как у Emirates В 2021 Emirates сняли дорогой ролик: стюардесса стоит на вершине Бурдж-Халифа, 828 метров, весь мир в восторге Aviasales ответили видео с крыши обычного здания — с вышкой Шухова на фоне и слоганом «Хотели как у Emirates, но денег хватило только на это» Намеренно дёшево, с самоиронией, на 100% отражая бренд — 15 минут, и охват — как у оригинала)) …
❤5🔥3
Video message, posted without a caption
💸 Кейс: Пол-миллиарда оборот и выручка 30 000 000 рублей — и самое интересное, что такой результат сделали на блоге с ~1.500 подписчиков Серёжа — предприниматель. Не SMM-специалист, не блогер с аудиторией в 100к. Вел свой телеграм-канал. Но когда мы разобрали его контент по цифрам — стало понятно: трафик есть, продукт есть, воронка работает.. Просто хаотично, без понимания, что именно приводит клиентов и почему. …
🔥5❤2
А еще показывала сегодня, что стало после инфекции 🥲 @theputilova
Хотела сегодня выложить в сторис свой ритуал, но инстаграм был против — поэтому решила, что оставлю тут) У меня есть утренний ритуал, когда я посвящаю 20-40 минут чтобы настроиться на день, по женски)) @theputilova
❤3
Самая редкая возможность. Последний раз это я делала два года назад, и сейчас повторяю это снова. Собираю фокус-группу на новый продукт AI x SMM Группа до 10 человек, камерный формат, под моим присмотром, и не по рыночной стоимости. Старт ФК - 15 июля. Заполнить анкету — [клик] Почему так — объясняю в подкасте. Там же про то, почему сценарий, который нейронка написала за 10 минут, залетел на 360к, а мой за 2 час…
Почему все AI-карусели выглядят одинаково — и как я это исправила — Открываешь ленту.. три карусели, разные аккаунты, один шаблон По началу у меня тоже получалось так.. Пока не настроила систему, которая делает карусели с моим фирменным стилем, картинками, а правки даю голосом, прям как в работе с дизайнером)) 🧘♂ В видео даже сделала сравнение как генерить ChatGPT vs Claude А еще.. → система работы с AI → как …
🔥4❤3
Любой контент начинается с текста Видео — со сценария. Дизайн-пост — с ТЗ. В 2026 профессии, связанные с написанием текстов для контента, умирают. Можете себе представить, что вы сейчас пойдёте учиться на копирайтера? Мне кажется, даже по ощущениям — перспективы там нет. Сейчас работу с текстом я полностью делегировала ИИ. Я по-прежнему остаюсь автором своего контента — но редактор теперь нейросеть. Правки вношу …
🔥14❤3
Showing the 9 most recent of 9 posts we hold for @theputilova. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Stars beside a post are paid reactions — Telegram Stars, bought with money and spent on that post. They are a different unit from reactions and are never added to them, here or anywhere else on this page.
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
This channel appears in 1 seed channel's Telegram-generated recommendation list in total. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 2 September 2026 — this entry's latest reading, not the date you are reading this.
“PUTILOVA” (@theputilova), 2,520 subscribers as measured 2 September 2026. Telegram Register, tgregister.com/channel/theputilova.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.