Other / unclassifiable — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 12 September 2026 and assigned it the closest of 31 fixed categories, at 46% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
Growth
15 measurements spanning 42 days, net +223. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 7,024–7,334 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)
Subscribers
Change
17 Sept 2026, 01:00
7,298
+1
12 Sept 2026, 23:21
7,297
+55
8 Sept 2026, 20:56
7,242
+73
3 Sept 2026, 19:16
7,169
+9
31 Aug 2026, 03:17
7,160
+18
27 Aug 2026, 20:15
7,142
+30
25 Aug 2026, 05:12
7,112
+4
22 Aug 2026, 11:13
7,108
+22
19 Aug 2026, 10:12
7,086
+24
16 Aug 2026, 16:17
7,062
+2
13 Aug 2026, 01:02
7,060
-8
9 Aug 2026, 23:42
7,068
-10
6 Aug 2026, 17:20
7,078
+3
6 Aug 2026, 05:30
7,075
no change
6 Aug 2026, 05:22
7,075
first reading
Engagement
37 posts held, back to 19 July 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 13 pages of Telegram’s post history, 20 posts per page.
Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 37 posts for this entry, the most recent from 20 August 2026. An engagement rate over an empty window would be a number about nothing.
What this channel posts
Video runtime
3m 07s
Average length
47s
Measured directly from 4 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
1,003 reactions across 34 posts, in 27 distinct kinds. The most used accounts for 35.8% of them.
Every reaction kind recorded on the sample, most used first
Reaction
Count
Share
Share, drawn
❤
359
35.8%
👍
219
21.8%
🔥
201
20.0%
custom 5312227100307002786
95
9.47%
✍
45
4.49%
😁
11
1.10%
👌
8
0.798%
🤓
8
0.798%
💯
7
0.698%
🥰
7
0.698%
👏
6
0.598%
🤣
6
0.598%
🎄
5
0.499%
💊
5
0.499%
💘
3
0.299%
😢
3
0.299%
custom 5312164170446179360
2
0.199%
❤🔥
2
0.199%
🎃
2
0.199%
🤡
2
0.199%
7 further kinds
7
0.698%
Custom emoji. 2 of the rows above are Telegram custom emoji, which the public preview renders as an element carrying only a numeric id — no character, and no image we can reach. The id is printed as-is rather than substituted with a look-alike glyph, because a stand-in would be our invention showing where a measurement should be. The counts beside them are Telegram’s.
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 36 of the 37 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 1,068 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 37 most recent posts we hold, published 19 July 2026 to 20 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Telegram Stars
Stars received
1
across the posts below
Posts paid on
1
of 36 we hold a reading for · 3%
Most on one post
1
single highest reading
A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @digital_in_pharma. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.
Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.
This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.
Counted over the 37 most recent posts we hold for this entry, published 19 July 2026 to 20 August 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.
Advertising
Ad load
2.70%
1 of 37 posts carry an ad marker
Regulatory tokens
1
posts carrying an erid · 1 distinct token
Median views · ads
984
over 1 measured post
Median views · rest
863
over 35 measured posts
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.
Advertising tokens recorded on this entry
erid
Posts
First seen
Last seen
2W5zFHdD6vm
1
4 August 2026
4 August 2026
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.
Measured over the 37 most recent posts we hold, published 19 July 2026 to 20 August 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Цифровая зрелость частной медицины: полезный отчет с оговорками
Попалось исследование Purrweb × НБМЗ о цифровой зрелости частной медицины в России. К методологии есть вопросы: сколько было интервью и насколько они глубокие понять сложно, плюс часть цифр — самоотчеты самих клиник и вендоров. Зато видно, что перешерстили кучу открытых источников, пресс-релизов и публичных кейсов, собрали из этого цельную картину.
Сам…
«Фарммаркетинг без карьерного риска» — 3 сентября, онлайн
Осень 2026 в фарме стартует сразу с прикладных мероприятий. Шутка про Шуфутинского 3 сентября в 11:00 команда SFE & Marketing Excellence Academy проводит бесплатный онлайн-вебинар: «Как сделать промокампанию, которую потом легко защитить».
Digital in Pharma 💊 — информационный партнер.
Уже много копий сломано в разговорах про качество KPI: не «сколько показо…
⚡️От реагента до рекламы. Спецвыпуск №6.5
Тема выпуска:
«Аптека — не музей. Товар должен покидать полку»
Ведущие подкаста — Слава НПВС и Еруслан Каронский из Digital in Pharma.
Гость выпуска: Всеволод Торгаш, генеральный директор аптечной сети «Монета Здоровья», гуру фармбизнеса, специалист по увеличению среднего чека и просто человек, который однажды спросил у сотрудника:
- Почему этот товар уже три месяца стоит н…
Самый дорогой Новый год — тот, который начали планировать слишком поздно
Сентябрь — крайний срок, чтобы подготовить качественный корпоратив без спешки и компромиссов.
Получите практические советы по организации праздника на бесплатном вебинаре 26 августа в 12:00 по Москве. Юлия Терешко из Битрикс24 и Антон Харченко из SMARTMICE расскажут:
— Что бронировать сейчас, пока есть выбор и цены не выросли.
— Как придумать…
⚡️От реагента до рекламы. Выпуск №6
В гостях — Костя Исанин, индустриальный партнер по фарме и медицине в Яндексе. По первому образованию музыкант, выпускник Гнесинки. Первая должность в фарме — охранник в аптеке, где, по его словам, воровали не наркоманы, а вполне интеллигентные бабушки.
Разобрали, что Яндекс делает в фарме: почему Маркет год открывал собственную аптеку и в итоге от нее отказался; как устроена рек…
🎬 Фильм недели — не фильм, а канал «RUSKI PASKA» (18+)
Сегодня принес очень нишевую историю. Этот канал я вспоминал в подкасте с Василием Вихровым, когда мы обсуждали нулевые и десятые в Петербурге.
Ребята собирают старые репортажи региональных новостей, архивные записи, склеивают в выпуски и добавляют контекст. Начинали с 90-х, сейчас потихоньку дошли до нулевых 📺
Новости тут уже давно не новости. А вот VHS-карти…
Книга недели — «Наедине с собой. Размышления» (Марк Аврелий)
На неделю уезжал в Вологду — отдохнуть, погулять, замедлиться.
Когда вернулся, меня спрашивали, как провел отпуск. В качестве универсального ответа придумал метафору:
прочитал четыре книги и не посмотрел ни одного вертикального видео за неделю 📵
Кажется, это лучшее описание качественного отдыха в 2026 году 😅
Одна из четырех — Марк Аврелий. Стоицизм в п…
MEDMEN AWARDS 2026: прием заявок открыт до 30 сентября
Пока многие категории пересматривают бюджеты и стратегии, фарма — одна из самых устойчивых отраслей по маркетинговой активности. И как-то почти незаметно фарм-осень 2026 начинает набирать обороты.
Открылись заявки в MEDMEN AWARDS — премию по фарм-маркетингу и креативу, которая идет с 2019 года.
Что интересно про этот жанр в целом. За несколько лет фарм-премии …
Аналитика 🥰 за июль 2026 в одном посте
В июле рынок труда снова немного сместился в сторону работодателя: hh.индекс вырос до 8,7 с 8,3 в июне. За месяц выросли и активные вакансии (+2%), и активные резюме (+7%), но активность соискателей росла быстрее. В годовом сравнении картина по-прежнему обратная: резюме +24%, вакансии −15%.
Наиболее заметно за месяц вырос спрос на транспортно-логистический (+12%) и рабочий перс…
Правила игры в digital меняются быстрее, чем успевают обновляться отчеты
Если посмотреть на цифры последних кварталов, картина получается неудобная. Стоимость тысячи показов растет. Стоимость клика растет. CPS ну вы поняли растет. А средний чек, и, что важнее, маржа, не спешат догонять.
При этом за площадками нужно следить в реальном времени. На прошлой неделе одна крупная рекламная система добавила новую цель в ан…
Деловые мероприятия — часть маркетинговой стратегии: они должны усиливать лояльность и вовлеченность участников и приносить компании измеримый результат.
Команда SMARTMICE создала бесплатный материал, который поможет снять часть операционной нагрузки и пройти подготовку по понятному плану.
Внутри:
— 21 формат деловых мероприятий для разных целей — от обучения команды до выезда на конференцию.
— Пошаговый чек-лист о…
❤7✍6👍3🔥2custom 53122271003070027861
Showing the 12 most recent of 37 posts we hold for @digital_in_pharma. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Stars beside a post are paid reactions — Telegram Stars, bought with money and spent on that post. They are a different unit from reactions and are never added to them, here or anywhere else on this page.
Posts edited after publishing
@digital_in_pharma edited 2 posts after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.
An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.
First edit seen
8 August 2026
Most recent edit
20 August 2026
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 13 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Appears in Telegram’s recommendations for other channels
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
Без рецепта @bezrec · 31,827 Telegram ranks this channel #10 of 98 here — alongside 97 others — read 5 September 2026
हिंदी व्याकरण Quiz ™ @upsssc_pet_lekhpal_SscGd_hindi · 31,156 Telegram ranks this channel #33 of 33 here — alongside 32 others — read 6 September 2026
Слёзы Фармацевта @katya_farm · 40,797 Telegram ranks this channel #34 of 79 here — alongside 78 others — read 5 September 2026
Подслушано | Аптека @podslushano_apteka · 24,488 Telegram ranks this channel #37 of 83 here — alongside 82 others — read 16 September 2026
UP Board Hindi Medium - Vidyakul 🥇 @Upboardhindimediumvidyakul · 71,041 Telegram ranks this channel #50 of 54 here — alongside 53 others — read 23 August 2026
Yogesh Shukla biology @yogeshbiolgy01 · 28,048 Telegram ranks this channel #55 of 58 here — alongside 57 others — read 9 September 2026
PHARMACY INDIA @PHARMACYINDIA24 · 46,837 Telegram ranks this channel #75 of 84 here — alongside 83 others — read 27 August 2026
This channel appears in 7 seed channels' Telegram-generated recommendation lists in total. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 17 September 2026 — this
entry's latest reading, not the date you are reading this.
“Digital in Pharma 💊” (@digital_in_pharma), 7,298 subscribers as measured 17 September 2026. Telegram Register, tgregister.com/channel/digital_in_pharma.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.