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Channel

трендс бай раша

@thetrend

2 usernames

On this record: Topic · Growth · Engagement · What this channel posts · View velocity · Reactions · Stars · Advertising · Posts · Posts edited after publishing · Citations · Cite this entry

1,093,438subscribers

-11,489 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among the largest entries.

Register entry

Telegram ID-1002586170533
TypeChannel
Usernames@thetrend @yestrend
DescriptionО том, что носят, кликают и обсуждают в России. Главные локальные бренды, громкие интернет-тренды и эстетика нашего времени. Реклама: @whoisdonny Работаем с @bidfox_news, @Tgpodbor_official РКН: https://clck.ru/3UR8H4
CreatedBetween 1 March 2025 and 31 July 2025 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded6 August 2026
Last confirmed live1 September 2026
Measurements held52
Confirmed unchanged1 time, most recently 1 September 2026
On Telegramt.me/thetrend

Topic

Other / unclassifiable — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 8 August 2026 and assigned it the closest of 31 fixed categories, at 49% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.

Growth

1,093,0471,104,9271,098,9876 August 2026 — 1,104,927 subscribers6 August 2026 — 1,104,927 subscribers6 August 2026 — 1,104,791 subscribers6 August 2026 — 1,103,722 subscribers6 August 2026 — 1,103,722 subscribers7 August 2026 — 1,103,381 subscribers7 August 2026 — 1,102,141 subscribers8 August 2026 — 1,102,083 subscribers8 August 2026 — 1,101,389 subscribers9 August 2026 — 1,101,237 subscribers9 August 2026 — 1,100,520 subscribers10 August 2026 — 1,100,378 subscribers10 August 2026 — 1,100,216 subscribers11 August 2026 — 1,100,355 subscribers11 August 2026 — 1,099,874 subscribers12 August 2026 — 1,099,734 subscribers12 August 2026 — 1,099,173 subscribers13 August 2026 — 1,099,171 subscribers13 August 2026 — 1,098,693 subscribers14 August 2026 — 1,098,525 subscribers15 August 2026 — 1,097,832 subscribers15 August 2026 — 1,097,255 subscribers16 August 2026 — 1,096,564 subscribers17 August 2026 — 1,096,313 subscribers17 August 2026 — 1,096,664 subscribers18 August 2026 — 1,096,979 subscribers18 August 2026 — 1,096,891 subscribers19 August 2026 — 1,097,440 subscribers19 August 2026 — 1,097,533 subscribers20 August 2026 — 1,097,323 subscribers20 August 2026 — 1,097,331 subscribers21 August 2026 — 1,096,738 subscribers22 August 2026 — 1,096,383 subscribers23 August 2026 — 1,096,133 subscribers23 August 2026 — 1,095,884 subscribers24 August 2026 — 1,095,464 subscribers25 August 2026 — 1,095,282 subscribers25 August 2026 — 1,095,281 subscribers26 August 2026 — 1,095,260 subscribers26 August 2026 — 1,095,093 subscribers27 August 2026 — 1,094,543 subscribers27 August 2026 — 1,094,174 subscribers28 August 2026 — 1,094,026 subscribers28 August 2026 — 1,093,721 subscribers29 August 2026 — 1,093,672 subscribers29 August 2026 — 1,093,429 subscribers30 August 2026 — 1,093,433 subscribers30 August 2026 — 1,093,106 subscribers31 August 2026 — 1,093,137 subscribers31 August 2026 — 1,093,047 subscribers1 September 2026 — 1,093,106 subscribers1 September 2026 — 1,093,438 subscribers1,093,4386 August 20261 September 2026
52 measurements spanning 27 days, net -11,489. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 1,091,265–1,106,709 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 52
Measured (UTC)SubscribersChange
1 Sept 2026, 16:351,093,438+332
1 Sept 2026, 03:581,093,106+59
31 Aug 2026, 15:041,093,047-90
31 Aug 2026, 05:251,093,137+31
30 Aug 2026, 12:551,093,106-327
30 Aug 2026, 03:131,093,433+4
29 Aug 2026, 13:141,093,429-243
29 Aug 2026, 04:461,093,672-49
28 Aug 2026, 16:021,093,721-305
28 Aug 2026, 02:471,094,026-148
27 Aug 2026, 14:581,094,174-369
27 Aug 2026, 06:131,094,543-550
26 Aug 2026, 12:421,095,093-167
26 Aug 2026, 02:551,095,260-21
25 Aug 2026, 15:571,095,281-1
25 Aug 2026, 02:461,095,282-182
24 Aug 2026, 14:461,095,464-420
23 Aug 2026, 15:031,095,884-249
23 Aug 2026, 00:431,096,133-250
22 Aug 2026, 04:461,096,383first reading

Engagement

179 posts held, back to 4 August 2026the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 60 pages of Telegram’s post history, 20 posts per page.

ERR · 30 days
1.58%
avg views ÷ 1,093,438 subscribers
Avg views / post
17,300
179 posts measured
Reaction rate
0.783%
reactions ÷ views · ER floor
Posts in window
179
of 179 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 1 September 2026
Posts held179 (4 August 20261 September 2026)
Views total3,101,160
Reactions total24,270
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken2 Sept 2026, 03:20 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
4,020
Videos
1,970
Links
1,850

Lifetime counters from Telegram’s own channel header, read 2 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.

Video runtime
7m 29s
Average length
14s

Measured directly from 33 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no mark.

View velocity

How fast this channel’s own posts pick up views, from re-reading them repeatedly in the hours and days after they were published rather than the single reading most entries on this register get. Coverage is early and only a small minority of channels hold it at all — a gap in this section means the post has not been re-read again yet, not that nothing happened.

Computed from 171 of this channel’s own posts over the last 30 days (2 of the 24-hour readings behind this are interpolated, not measured directly): across 164 of this channel’s own posts with a clear reading, a typical one reaches half of its last-observed view count within 5.4 hours of being posted; a typical post has already reached 27.1% of its 24-hour view count within the first hour, and 70.8% within the first six; the median 24-hour reach across those posts is 13,000 views1.19% of this channel’s own subscriber count (90th percentile 16,080).

8 most recently posted, with a view-velocity reading
PostReadingsLatest readingCurve24h reachHalf of last-observed views by
/63271 Sept 2026, 18:35 UTC1621 minutes8.8 hours old5,780 views ~57 reactions60 minutes: 2,951 interp.3.0 hours: 4,5106.0 hours: 5,110still climbing at last readingnot yet at 24h57 minutesprovisional — final view count still climbing
/63261 Sept 2026, 15:28 UTC2313 minutes12 hours old9,340 views ~122 reactions60 minutes: 3,415 interp.3.0 hours: 5,4006.0 hours: 8,48012 hours: 9,340still climbing at last readingnot yet at 24h2.1 hoursprovisional — final view count still climbing
/63221 Sept 2026, 13:35 UTC2626 minutes14 hours old9,760 views ~62 reactions60 minutes: 3,340 interp.3.0 hours: 6,749 interp.6.0 hours: 8,94012 hours: 9,640still climbing at last readingnot yet at 24h1.8 hoursprovisional — final view count still climbing
/63161 Sept 2026, 10:58 UTC3127 minutes16 hours old10,600 views ~49 reactions60 minutes: 3,6203.0 hours: 6,7006.0 hours: 9,11012 hours: 10,400still climbing at last readingnot yet at 24h2.4 hoursprovisional — final view count still climbing
/63111 Sept 2026, 08:46 UTC3524 minutes19 hours old10,500 views ~115 reactions60 minutes: 2,973 interp.3.0 hours: 5,956 interp.6.0 hours: 8,18012 hours: 10,200views have flattened outnot yet at 24h2.6 hours
/63101 Sept 2026, 06:40 UTC2334 minutes12 hours old10,200 views ~226 reactions60 minutes: 3,907 interp.3.0 hours: 6,5006.0 hours: 8,09012 hours: 9,980still climbing at last readingnot yet at 24h1.9 hoursprovisional — final view count still climbing
/630631 Aug 2026, 18:40 UTC3924 minutes24 hours old14,000 views ~50 reactions60 minutes: 2,957 interp.3.0 hours: 4,694 interp.6.0 hours: 5,38012 hours: 7,58024 hours: 13,900still climbing at last reading13,900measured11 hours
/630531 Aug 2026, 15:23 UTC3534 minutes28 hours old12,500 views ~208 reactions60 minutes: 3,967 interp.3.0 hours: 6,132 interp.6.0 hours: 8,21012 hours: 8,91024 hours: 12,100still climbing at last reading12,100measured3.2 hours

Curve is every standard checkpoint we hold a reading for (+1h, +3h, +6h, +12h, +24h, +48h, +7d after posting) — measured where a real reading landed close enough to that age, interpolated where it did not but readings on both sides let one be worked out between them. Nothing is ever extrapolated past the last real reading. Latest reading is the newest view and reaction count we hold for the post, side by side, so a gap between how views and reactions moved is visible without following it into the Observations section above. 24h reach is that one checkpoint on its own, labelled the same way. Half of last-observed views is the age at which a post’s view count crossed half of the highest figure we have read for it so far — an upper bound when the very first reading was already past half (we cannot see the actual crossing), and biased low while the post is still climbing, since “half of final” is dividing by a number that has not finished growing yet. Both caveats are printed inline wherever they apply, never silently dropped.

Reaction mix

23,675 reactions across 175 posts, in 7 distinct kinds. The most used accounts for 47.9% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
11,34347.9%
🤣3,84416.2%
❤‍🔥2,77911.7%
🔥2,44910.3%
🗿2,1609.12%
🙏6612.79%
🍓4391.85%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 179 of the 179 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 24,270 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 179 most recent posts we hold, published 4 August 2026 to 1 September 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Telegram Stars

Stars received
26
across the posts below
Posts paid on
21
of 179 we hold a reading for · 12%
Most on one post
2
single highest reading

A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @thetrend. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.

Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.

This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.

Counted over the 179 most recent posts we hold for this entry, published 4 August 2026 to 1 September 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.

Advertising

Ad load
2.79%
5 of 179 posts carry an ad marker
Regulatory tokens
5
posts carrying an erid · 5 distinct tokens
Median views · ads
15,400
over 5 measured posts
Median views · rest
17,700
over 174 measured posts

An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.

This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.

Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. They are printed side by side with the count behind each rather than as a ratio: an ad and an ordinary post are not otherwise matched — for topic, for length, for hour of day — so the gap between them is a description of two groups and not the effect of one being an ad.

Advertising tokens recorded on this entry
eridPostsFirst seenLast seen
2SDnjc2i6cK128 August 202628 August 2026
2SDnjeYCe5h129 August 202629 August 2026
2VtzqwVAAfV124 August 202624 August 2026
2VtzqwdaV8w17 August 20267 August 2026
2VtzqxcWLhH118 August 202618 August 2026

A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.

Measured over the 179 most recent posts we hold, published 4 August 2026 to 1 September 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.

Recent posts

1 Sept 2026, 18:35 UTC≈5,780 views57 reactionsread 2 September 2026
Photo

Бренд «Речи» превратил сказочные сюжеты в… пледы — в продаже появилось две невероятно красивые новинки. «Царевна-лебедь» и «Лебединое озеро» послужили вдохновением для изделий, которые станут ярким акцентом в интерьере. Очень нравится🤩

❤‍🔥3116🙏7🗿3

1 Sept 2026, 15:28 UTC≈9,340 views122 reactionsread 2 September 2026
Photo

Кто-то знает, как разорвать этот круг? 😭

🔥67🤣3118❤‍🔥6

1 Sept 2026, 13:35 UTC≈9,760 views62 reactionsread 2 September 2026
Photo

Идеальную футболку для школьников выкатил Tabloid — у бренда появились две новинки, посвященные Дню знаний. Ученики, нашли вам форму для занятий физрой 😂

35🗿21❤‍🔥5🔥1

1 Sept 2026, 10:58 UTC≈10,600 views49 reactionsread 2 September 2026
Photo

Surf Coffee тем временем выкатил осенний дроп — среди новинок напитки с дыней, грушей и пряностями, а также выпечка. Полное меню выглядит так: • Сливочный латте «мисо-груша» с медом и пряностями. • Чай «медовая дыня» с яблоком и пенкой из шиповника. • Корзинка с кремом попкорн и хрустящим ломтиком обжаренной кукурузы. • Ходзича «банановый хлеб» с протеином. • Пунш «пряный дюшес»с пряностями и лемонграссом. • Дынная

28🍓13❤‍🔥6🔥2

1 Sept 2026, 08:46 UTC≈10,500 views115 reactionsread 2 September 2026
Photo

Verlab подготовили идеальные сладости к 1 сентября — студия представила концепты десертов, вдохновленные школьными принадлежностями. Среди съедобной канцелярии: конфета «Гранит науки», карамельные карандаши, торт «Тетрадка», жвачка-ластик и съедобные мелки. То, о чем в детстве мечтал каждый 🐶

83❤‍🔥21🔥5🗿5🤣1

1 Sept 2026, 06:40 UTC≈10,200 views226 reactionsread 1 September 2026
Photo

Поздравляем всех сммщиков с Днём знаний 😂

❤‍🔥130🤣5838

31 Aug 2026, 18:40 UTC≈14,000 views50 reactionsread 1 September 2026
Photo

Бренд symbiosjewellery представил подвеску «на курьих ножках» — украшения с русскими мотивами можно использовать по собственному усмотрению. Авторы призывают к творчеству, так что объединить куриные лапки можно и с кольцами, и с серьгами, и с цепочками. Мощь Русского колдовства и мягкое очарование наконец встретились — и вспыхнули в одном украшении. Каждому чуду — свой час. Берём? 😄

🔥2910🤣6🗿3🍓2

31 Aug 2026, 15:23 UTC≈12,500 views208 reactionsread 1 September 2026
Photo

Мы в интернет заходим не чтобы плакать 😢

❤‍🔥119🤣5527🙏7

31 Aug 2026, 12:38 UTC≈13,700 views88 reactionsread 1 September 2026
Video

Подвеска для любителей чая от funflo_jewellry — бренд представил украшение из серебра и янтаря, оформленное в виде небольшого чайника. Красивое 🤩

59🤣13❤‍🔥11🔥5

31 Aug 2026, 10:51 UTC≈15,100 views69 reactionsread 1 September 2026
Photo

Акакий Куролесов и Кокша превратились в… ковры — Xmechno превратили персонажей из мемной вселенной «Зазеркалья» в предметы интерьера. Бренд создал два варианта ковров, которые точно смогут впечатлить ваших гостей (как минимум оставят множество вопросов). Берём? 😱

50🤣12🔥5❤‍🔥2

31 Aug 2026, 08:34 UTC≈14,700 views68 reactionsread 1 September 2026
Photo

Пиво превратилось в… школьную пиццу — необычную новинку выкатила пивоварня Бёрнинг. Отметить день знаний теперь можно с гозе. У самого напитка сырно-хлебно-томатный вкус. Понедельник перестает быть томным 😄

40🗿14🍓11🔥2🤣1

31 Aug 2026, 07:03 UTC≈15,000 views94 reactionsread 1 September 2026
Photo

Антикварные… бритвы от Arhaism — бренд выпустил кастом из старых столовых приборов и предметов гигиены. Первая высокоранговая бритва 🤣

🤣57❤‍🔥1713🗿7

Showing the 12 most recent of 179 posts we hold for @thetrend. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Posts edited after publishing

@thetrend edited 1 post after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.

An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.

First edit seen
24 August 2026
Most recent edit
24 August 2026

Citation-graph rank

Citation-graph rank — 590,912 of 1,629,497 entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.

Forward network

Republishes

Channels on the register whose posts this channel has forwarded.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 7 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 1 September 2026 — this entry's latest reading, not the date you are reading this.

“трендс бай раша” (@thetrend), 1,093,438 subscribers as measured 1 September 2026. Telegram Register, tgregister.com/channel/thetrend.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.