О жизни в этом городе: канал издания «Москвич Mag» https://moskvichmag.ru/
Для связи с редакцией / прислать новость: @news_moskvich_bot
По вопросам рекламы: @moskvich_mag_bot
Мы в Max: https://max.ru/moskvichmag
РКН: https://clck.ru/3Pd7kt
Created
27 June 2018 — measured — cross-checked against a third-party dataset (ext.tg_channel)
Local community — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 9 September 2026 and assigned it the closest of 31 fixed categories, at 66% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
Growth
34 measurements spanning 43 days, net +868. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 40,651–41,784 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 34
Measured (UTC)
Subscribers
Change
17 Sept 2026, 12:01
41,650
-2
15 Sept 2026, 11:37
41,652
-1
13 Sept 2026, 20:38
41,653
+23
12 Sept 2026, 04:00
41,630
+18
9 Sept 2026, 19:15
41,612
+112
6 Sept 2026, 14:20
41,500
+25
4 Sept 2026, 06:54
41,475
+25
2 Sept 2026, 18:44
41,450
+5
1 Sept 2026, 19:15
41,445
+6
31 Aug 2026, 19:56
41,439
+35
30 Aug 2026, 18:13
41,404
+36
29 Aug 2026, 15:13
41,368
+64
28 Aug 2026, 18:44
41,304
+171
27 Aug 2026, 20:39
41,133
+8
26 Aug 2026, 19:03
41,125
+57
25 Aug 2026, 22:33
41,068
+17
25 Aug 2026, 00:34
41,051
+4
23 Aug 2026, 12:46
41,047
+43
21 Aug 2026, 20:16
41,004
+16
20 Aug 2026, 19:33
40,988
first reading
Engagement
648 posts held, back to 5 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 86 pages of Telegram’s post history, 20 posts per page.
ERR · 30 days
9.84%
avg views ÷ 41,650 subscribers
Avg views / post
4,100
383 posts measured
Reaction rate
1.35%
reactions ÷ views · ER floor
Posts in window
384
of 648 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
What these figures were computed from
Window
Rolling 30 days · latest post in window 21 September 2026
Posts held
648 (5 August 2026 – 21 September 2026)
Views total
1,569,142
Reactions total
21,223
Forwards / comments
not exposed by the public surface — not measured, not estimated
Readings taken
22 Sept 2026, 02:05 UTC
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
What this channel posts
Photos
≈23,700
Videos
≈44
Links
≈27,300
Lifetime counters from Telegram’s own channel header, read 22 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.
Video runtime
2m 00s
Average length
40s
Measured directly from 3 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
35,536 reactions across 631 posts, in 10 distinct kinds. The most used accounts for 19.9% of them.
Every reaction kind recorded on the sample, most used first
Reaction
Count
Share
Share, drawn
👎
7,066
19.9%
❤
7,045
19.8%
👍
5,455
15.4%
😁
3,680
10.4%
🥴
3,471
9.77%
😢
2,902
8.17%
🔥
1,931
5.43%
😱
1,838
5.17%
🤯
1,550
4.36%
🤔
598
1.68%
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 647 of the 648 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 36,305 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 648 most recent posts we hold, published 5 August 2026 to 21 September 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Advertising
Ad load
4.32%
28 of 648 posts carry an ad marker
Regulatory tokens
28
posts carrying an erid · 27 distinct tokens
Median views · ads
3,660
over 28 measured posts
Median views · rest
3,920
over 619 measured posts
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. They are printed side by side with the count behind each rather than as a ratio: an ad and an ordinary post are not otherwise matched — for topic, for length, for hour of day — so the gap between them is a description of two groups and not the effect of one being an ad.
Advertising tokens recorded on this entry
erid
Posts
First seen
Last seen
2W5zFJPjRzh
2
20 August 2026
10 September 2026
2W5zFG1Z7Wy
1
14 August 2026
14 August 2026
2W5zFG3Ds3f
1
4 September 2026
4 September 2026
2W5zFGArDyB
1
27 August 2026
27 August 2026
2W5zFGCWJPB
1
10 September 2026
10 September 2026
2W5zFGDpqDK
1
9 September 2026
9 September 2026
2W5zFGW5jQM
1
21 September 2026
21 September 2026
2W5zFGkoYiV
1
8 September 2026
8 September 2026
2W5zFGnSGX3
1
3 September 2026
3 September 2026
2W5zFH4Jb77
1
13 August 2026
13 August 2026
2W5zFH7QJMX
1
26 August 2026
26 August 2026
2W5zFHRSvAV
1
11 August 2026
11 August 2026
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it. 15 further tokens are held for this entry and not listed here.
Measured over the 648 most recent posts we hold, published 5 August 2026 to 21 September 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
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👍77🥴11😢9❤3
Showing the 12 most recent of 648 posts we hold for @moskvichmag. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Posts edited after publishing
@moskvichmag edited 10 posts after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.
An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.
First edit seen
16 August 2026
Most recent edit
20 September 2026
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Republished by 76 registered channels. The 48 listed are the ones that have forwarded the most posts; the rest are counted here but not each listed.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 42 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it. The 24 listed below are the most frequent namers; the rest are counted above but not each listed.
Named by
Channels on the register whose posts name this channel's handle.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Handles this channel named that no longer answer
Dead references
3
handles named in this channel’s posts, vacant today
Evidenced gone
1
we ourselves saw one of these resolve, at some point
Never seen alive
2
vacant every time we have ever looked
@moskvichmag named 3 handles that resolve to nothing today. That is a fact about the reference, not necessarily a fact about the handle’s history — see the two groups below.
Most of these may never have existed as a live channel at all. A handle a channel names can be a typo, an aspirational name nobody registered, or a channel that was already gone before this one ever mentioned it. Unless a row below is marked evidenced, all we know is that it references a handle that is not a live channel today — not that anything “died”. How this is measured.
Evidenced gone
We ourselves saw each of these resolve to a real page at some point before it went vacant — a genuine, evidenced change, not an inference from absence.
@varrevyline named in 1 post, 6 September 2026 – 6 September 2026 · confirmed gone 9 September 2026 (two independent sightings — see how we confirm a dead handle)evidenced
Never seen alive
References a handle that is not a live channel — we have no record it ever was one.
@volochkova_art named in 1 post, 13 August 2026 – 13 August 2026
@propertyinside named in 1 post, 9 August 2026 – 9 August 2026
Channels Telegram recommends alongside this one
Telegram’s own answer, not this register’s. When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.
Read from Telegram’s recommendation API, most recently 29 August 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.
Appears in Telegram’s recommendations for other channels
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
История Москвы @moshistory · 66,526 Telegram ranks this channel #6 of 96 here — alongside 95 others — read 21 August 2026
Лекторий «Умные Люди» @Umnyeludi2022 · 23,207 Telegram ranks this channel #8 of 97 here — alongside 96 others — read 19 September 2026
Москва и Москвичи @mos_and_mos · 26,135 Telegram ranks this channel #8 of 79 here — alongside 78 others — read 13 September 2026
Старая Москва @old_Moscow · 134,273 Telegram ranks this channel #11 of 96 here — alongside 95 others — read 13 August 2026
Сити x М24 @thecity24 · 24,915 Telegram ranks this channel #12 of 96 here — alongside 95 others — read 15 September 2026
Центр «Зотов» @centrezotov · 22,334 Telegram ranks this channel #13 of 99 here — alongside 98 others — read 21 September 2026
Москва. Детали @MoskvaDetaly · 36,157 Telegram ranks this channel #14 of 98 here — alongside 97 others — read 2 September 2026
Афиша @afisha · 140,053 Telegram ranks this channel #16 of 91 here — alongside 90 others — read 13 August 2026
Мослента @moslentaru · 22,815 Telegram ranks this channel #22 of 93 here — alongside 92 others — read 19 September 2026
Журнал «Москвичка» @moskvichka_mag · 102,398 Telegram ranks this channel #22 of 90 here — alongside 89 others — read 15 August 2026
Московские новости @mnews_ru · 200,147 Telegram ranks this channel #22 of 94 here — alongside 93 others — read 11 August 2026
Подслушано Москва @moskva_podslushano · 158,222 Telegram ranks this channel #23 of 91 here — alongside 90 others — read 20 August 2026
Москва глазами инженера / Экскурсии в Москве @engineerhistory · 22,330 Telegram ranks this channel #24 of 97 here — alongside 96 others — read 21 September 2026
MSK1.RU | Новости Москвы | Россия @msk1_news · 112,645 Telegram ranks this channel #25 of 92 here — alongside 91 others — read 14 August 2026
Мама, я в Москве! @moscowcalling · 25,627 Telegram ranks this channel #32 of 92 here — alongside 91 others — read 14 September 2026
Московская перспектива @mospers · 26,054 Telegram ranks this channel #32 of 98 here — alongside 97 others — read 13 September 2026
Афиша Daily @afishadaily · 70,991 Telegram ranks this channel #33 of 98 here — alongside 97 others — read 20 August 2026
Архитектурные излишества @arkhlikbez · 123,744 Telegram ranks this channel #33 of 96 here — alongside 95 others — read 13 August 2026
Москва.Культурная @culturalmsk · 32,897 Telegram ranks this channel #34 of 95 here — alongside 94 others — read 4 September 2026
Непарадная Москва @elena_krizhevskaya · 47,259 Telegram ranks this channel #34 of 99 here — alongside 98 others — read 26 August 2026
Городское хозяйство Москвы @kgh_moscow · 25,842 Telegram ranks this channel #36 of 89 here — alongside 88 others — read 13 September 2026
MOSCOW XXI @moskva_000 · 23,798 Telegram ranks this channel #37 of 93 here — alongside 92 others — read 17 September 2026
Москва. Афиша @afishams · 24,089 Telegram ranks this channel #40 of 84 here — alongside 83 others — read 16 September 2026
Парк Горького @gorkyparkmsk · 26,836 Telegram ranks this channel #40 of 93 here — alongside 92 others — read 11 September 2026
This channel appears in 63 seed channels' Telegram-generated recommendation lists in total, of which the 24 where it ranks highest are shown above. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 17 September 2026 — this
entry's latest reading, not the date you are reading this.
“Москвич Mag” (@moskvichmag), 41,650 subscribers as measured 17 September 2026. Telegram Register, tgregister.com/channel/moskvichmag.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.