Channel
@lider
On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Advertising · Posts · Citations · Telegram's recommendations · Cite this entry
169,055subscribers
+15,468 since we began measuring on 6 August 2026
Risers and fallers across the register · movement among entries of 100,000–316,228.
| Telegram ID | -1001120334689 |
|---|---|
| Type | Channel |
| Username | @lider |
| Description | Всё про бренды, искусство пиара и классный (не всегда) маркетинг. Предложка: @ludobreniyabot Сотрудничество: @pokrovek РКН: https://rkn.link/M94 |
| Created | 23 July 2017 — measured — cross-checked against a third-party dataset (ext.tg_channel) |
| First recorded | 6 August 2026 |
| Last confirmed live | 22 August 2026 |
| Measurements held | 16 |
| Confirmed unchanged | 1 time, most recently 22 August 2026 |
| On Telegram | t.me/lider |
Marketing & affiliate — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 9 August 2026 and assigned it the closest of 31 fixed categories, at 46% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 22 Aug 2026, 12:14 | 169,055 | -64 |
| 21 Aug 2026, 05:13 | 169,119 | +18 |
| 20 Aug 2026, 07:18 | 169,101 | -26 |
| 19 Aug 2026, 09:25 | 169,127 | +330 |
| 18 Aug 2026, 11:22 | 168,797 | +7,496 |
| 17 Aug 2026, 10:14 | 161,301 | +2,537 |
| 15 Aug 2026, 16:04 | 158,764 | +1,484 |
| 14 Aug 2026, 05:57 | 157,280 | +132 |
| 12 Aug 2026, 21:58 | 157,148 | +854 |
| 12 Aug 2026, 01:12 | 156,294 | +765 |
| 11 Aug 2026, 03:01 | 155,529 | +2,011 |
| 9 Aug 2026, 23:34 | 153,518 | -36 |
| 9 Aug 2026, 00:54 | 153,554 | -26 |
| 8 Aug 2026, 03:32 | 153,580 | -15 |
| 7 Aug 2026, 00:58 | 153,595 | +8 |
| 6 Aug 2026, 01:45 | 153,587 | first reading |
130 posts held, back to 2 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 37 pagesof Telegram’s post history, 20 posts per page.
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
| Window | Rolling 30 days · latest post in window 22 August 2026 |
|---|---|
| Posts held | 130 (2 August 2026 – 22 August 2026) |
| Views total | 2,119,310 |
| Reactions total | 44,891 |
| Forwards / comments | not exposed by the public surface — not measured, not estimated |
| Readings taken | 22 Aug 2026, 23:06 UTC |
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
Lifetime counters from Telegram’s own channel header, read 22 August 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.
Measured directly from 31 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
39,370 reactions across 114 posts, in 17 distinct kinds. The most used accounts for 28.6% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| custom 5264999399402006371 | 11,249 | 28.6% | |
| 😁 | 6,215 | 15.8% | |
| custom 5325774754303465368 | 3,230 | 8.20% | |
| custom 5366523776215325824 | 2,826 | 7.18% | |
| custom 5319213199621379207 | 2,488 | 6.32% | |
| custom 5413729796125393247 | 2,469 | 6.27% | |
| custom 5294036775642099303 | 2,111 | 5.36% | |
| custom 5267277578904836794 | 2,009 | 5.10% | |
| custom 5418233623386026678 | 1,643 | 4.17% | |
| 💔 | 1,517 | 3.85% | |
| custom 5393084017182542403 | 1,396 | 3.55% | |
| custom 5433644155022637112 | 822 | 2.09% | |
| custom 5461053923341115761 | 559 | 1.42% | |
| custom 5287425072921873004 | 492 | 1.25% | |
| custom 5391268474376977946 | 166 | 0.422% | |
| custom 5210730666550913424 | 163 | 0.414% | |
| custom 5352817530551435709 | 15 | 0.038% |
Custom emoji. 15 of the rows above are Telegram custom emoji, which the public preview renders as an element carrying only a numeric id — no character, and no image we can reach. The id is printed as-is rather than substituted with a look-alike glyph, because a stand-in would be our invention showing where a measurement should be. The counts beside them areTelegram’s.
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 130 of the 130 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 44,891reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 130 most recent posts we hold, published 2 August 2026 to 22 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor.A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.
| erid | Posts | First seen | Last seen |
|---|---|---|---|
| 2VfnxxLZiR1 | 1 | 5 August 2026 | 5 August 2026 |
| 2VtzqunrPHu | 1 | 7 August 2026 | 7 August 2026 |
| CQH36pWzJqE1dR7FmzCo6dWSEyM8QMavLTaGnjaqn3eqPY | 1 | 7 August 2026 | 7 August 2026 |
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.
Measured over the 130 most recent posts we hold, published 2 August 2026 to 22 August 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Российские заведения начали переименовывать позиции меню в соответствии с духовно-нравственными ценностями 🐵
custom 5264999399402006371117😁63custom 531921319962137920726custom 536652377621532582416custom 54137297961253932474custom 53930840171825424032
Российские ювелиры начали делать украшения в виде ваших сосков. Ну или не ваших. Новую услугу предложил бренд Impring. Обычно он делает украшения с отпечатками лап и носиков домашних питомцев, но теперь решил взяться за соски. Ведь соски так же индивидуальны и уникальны, нужно только сделать слепок. когда грядут холода, но показывать соски ещё хочется 🐱
😁72custom 531921319962137920730custom 541372979612539324730custom 532577475430346536816custom 526499939940200637110custom 52874250729218730047custom 52940367756420993037custom 53930840171825424032
Blink выкатил большой апдейт после тестирования, сделав приложение гораздо больше, чем картой. Там постепенно появлялись и допиливались чатики и звонки, видеошары, реакции и другие привычные фичи для общения. Однако новости про «ещё один мессенджер» не будет. Во главе всего аппа по-прежнему остаётся фирменная 3D-карта и гео юзеров: можно видеть, где друзья, с кем и куда двигаются, а дальше — написать, позвонить или …
custom 526499939940200637131custom 52940367756420993037custom 53257747543034653686custom 53930840171825424034😁2custom 53192131996213792071custom 54137297961253932471
«Вы экономите за мой счёт». В соцсетях массово жалуются на таксистов, которые отказываются брать заказы через Fasten (бывший Uber и принадлежит Яндексу). Бомбилы не хотят ехать, когда узнают, что заказ сделан через Fasten, требуют отменить поездку, просто не доезжают до клиентов, а то и высаживают из машины. Сами водители говорят, что в Fasten невыгодные тарифы, в отличие от обычного Яндекс Такси, и называют пассажи…
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Выбор безлимитных мессенджеров для заграницы теперь выглядит так 🐶
custom 5287425072921873004414custom 5264999399402006371113custom 532577475430346536877😁33custom 53192131996213792079custom 53665237762153258248custom 52672775789048367942
Человек-паук — главная скрепа России прямо сейчас🐵
custom 5461053923341115761336custom 526499939940200637187😁40custom 529403677564209930310custom 54137297961253932478custom 53192131996213792075💔4custom 53257747543034653681
В Кемерово фанат Паучка собрал больше сотни Человеков-пауков на один сеанс в кинотеатре! В кино пришли 105 Питеров Паркеров со всех уголков мультивселенной. Рилс залетел на 500 тысяч просмотров всего за несколько часов, а автор, который в свободное от спасения мира время работает ведущим корпоративов, теперь наверняка пополнит базу заказчиков. паучок объединяющий 💃
custom 5393084017182542403282custom 5461053923341115761152custom 5264999399402006371104😁18custom 531921319962137920710custom 52940367756420993038custom 54137297961253932475custom 53257747543034653684
Безработные айтишники, просьба не завидовать🐵
custom 5264999399402006371302😁99custom 539308401718254240332custom 531921319962137920715custom 52940367756420993037custom 53665237762153258245custom 52107306665509134243custom 54137297961253932472
Обнаружена вырезанная сцена из Человека-паука, которая лучше всего показывает паучью суету в конце недели 🐵
custom 5264999399402006371158😁75custom 539308401718254240332custom 536652377621532582414custom 53192131996213792077custom 52940367756420993036custom 52672775789048367943
Доброта: Яндекс выпустил лёгкую инструкцию к умным колонкам специально для бабушек и дедушек. В последнее время колонки с Алисой стали невероятно популярным подарком для пожилых. Поэтому компания сделала так, чтобы они могли максимально просто научиться с ними взаимодействовать. Что особенно мило, инструкцию можно персонализировать конкретно под маму, папу, бабушку или дедушку. Для этого нужно в чате с Алисой AI рас…
custom 5413729796125393247108custom 539308401718254240329custom 529403677564209930325custom 52649993994020063718custom 53192131996213792073
«Дофаминовый красный» — цвет цифрового рубля, который официально заработает с 1 сентября. Так цвет назвала директор департамента национальной платежной системы Банка России Алла Бакина. В брендбуке ЦБ цвет обозначен как кораллово-алый и называется «важнейшим цветом в коммуникации цифрового рубля». Его будут использовать для логотипа и в качестве основного цвета фона информационных и рекламных материалов. Цифровой ру…
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Рынок труда в России рухнул до уровня пандемийных годов. Найм стал минимальным за последние 6 лет, и обилие вакансий в интернете вовсе не показатель, что есть работа. В реальности компании максимально сократили набор персонала, говорят данные «Мониторинга предприятий» ЦБ РФ. Несмотря на то, что компании сократили найм, кадров по-прежнему не хватает. Но никакого противоречия в этом нет: даже несмотря на кадровый голо…
custom 5264999399402006371234💔96custom 536652377621532582472custom 532577475430346536818custom 529403677564209930312custom 541823362338602667810custom 53192131996213792077custom 52672775789048367942
Showing the 12 most recent of 130 posts we hold for @lider. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Citation-graph rank — 1,274 of 1,584,142entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.
Named by 64 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it. The 24 listed below are the most frequent namers; the rest are counted above but not each listed.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Telegram’s own answer, not this register’s.When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.
Read from Telegram’s recommendation API, most recently 12 August 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
This channel appears in 315 seed channels' Telegram-generated recommendation lists in total, of which the 24 where it ranks highest are shown above. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 22 August 2026 — this entry's latest reading, not the date you are reading this.
“лидер мнений среди удобрений” (@lider), 169,055 subscribers as measured 22 August 2026. Telegram Register, tgregister.com/channel/lider.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.