Telegram RegisterThe public register of Telegram
Telegram profile photo for Ozon HQ

Channel

Ozon HQ

@ozonhq

Verified by Telegram

On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Posts · Posts edited after publishing · Polls · Citations · Telegram's recommendations · Cross-platform identity · Cite this entry

30,740subscribers

+8,261 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among entries of 10,000–31,623.

Register entry

Telegram ID-1001157345253
TypeChannel
Username@ozonhq
DescriptionИнтересное про Ozon и e-commerce. Для запросов СМИ: @Ozon_PRteam_bot Вопросы, предложения и восторги пишите @Ozon_HQ_bot — он все передаст Для покупателей: @ozonru Для продавцов: @ozonmarketplace Регистрация в перечне РКН: https://ozon.ru/t/89rxdVL
Created3 September 2020 — measured — cross-checked against a third-party dataset (ext.tg_channel)
First recorded6 August 2026
Last confirmed live6 November 2026
Measurements held61
Confirmed unchanged1 time, most recently 6 November 2026
On Telegramt.me/ozonhq

Topic

Ecommerce storefront — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 10 September 2026 and assigned it the closest of 31 fixed categories, at 61% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and the other topics.

Growth

22,47830,74026,6096 August 20266 November 2026
61 measurements spanning 92 days, net +8,261. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 21,239–31,979 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 61
Measured (UTC)SubscribersChange
6 Nov 2026, 11:0730,740+27
5 Nov 2026, 13:0030,713+25
4 Nov 2026, 13:2030,688+87
3 Nov 2026, 10:2130,601+8
1 Nov 2026, 07:1430,593+10
31 Oct 2026, 07:2930,583-2
30 Oct 2026, 05:5930,585-36
29 Oct 2026, 06:3630,621+17
28 Oct 2026, 07:5830,604+12
27 Oct 2026, 05:2930,592+11
26 Oct 2026, 02:3730,581+46
25 Oct 2026, 01:4730,535+158
23 Oct 2026, 23:2630,377+20
22 Oct 2026, 22:4930,357+22
21 Oct 2026, 18:4630,335+13
20 Oct 2026, 17:0830,322-6
19 Oct 2026, 18:3630,328+117
18 Oct 2026, 15:0730,211+508
17 Oct 2026, 14:0829,703+20
16 Oct 2026, 13:1029,683first reading

Engagement

103 posts held, back to 14 July 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 150 pages of Telegram’s post history, 20 posts per page.

ERR · 30 days
39.3%
avg views ÷ 30,740 subscribers
Avg views / post
12,100
29 posts measured
Reaction rate
0.761%
reactions ÷ views · ER floor
Posts in window
29
of 103 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 6 November 2026
Posts held103 (14 July 2026 – 6 November 2026)
Views total350,060
Reactions total2,665
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken6 Nov 2026, 22:58 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
939
Videos
106
Links
637

Lifetime counters from Telegram’s own channel header, read 6 November 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.

Video runtime
9m 07s
Average length
36s

Measured directly from 15 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.

Reaction mix

10,853 reactions across 103 posts, in 17 distinct kinds. The most used accounts for 38.9% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
❤4,22438.9%
🙏2,10719.4%
😱1,62715.0%
👍8657.97%
🔥8017.38%
😁3813.51%
🤔2161.99%
🙉1381.27%
🎉920.848%
🦄920.848%
👏760.7%
🤩660.608%
🤝480.442%
💯410.378%
🏆360.332%
✍270.249%
👌160.147%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 103 of the 103 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 10,853 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 103 most recent posts we hold, published 14 July 2026 to 6 November 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Recent posts

Telegram’s own ‘edited’ marker: 6 of 29 posts held from the last 30 days (20.7%) carried it when this register last read them. The marker says a post was changed after publishing, not what it said before — this register holds the earlier wording only where an edit fell between two of its own reads (see the edit ledger and how it is measured).

6 Nov 2026, 10:54 UTC≈4,250 views170 reactionsread 6 November 2026

‼️ Сегодня у части клиентов Ozon Банка были сложности со входом и оплатой. Наши специалисты устранили проблему — сейчас все сервисы банка работают в обычном режиме.

👍74❤61🔥14🏆9🤔5🙏3👌2✍1

4 Nov 2026, 10:00 UTC≈7,800 views66 reactionsread 6 November 2026
Photo

С праздником! Если проехать Россию насквозь, пейзажи, языки и традиции сменятся десятки раз. Может показаться, что мы живём в совершенно разных мирах. Но на самом деле — между нами много общего. День народного единства — повод вспомнить о том, что нас связывает. В честь праздника приглашаем в небольшое путешествие по стране в проекте «Становимся ближе»: 🔵сыграть в «Города» — с неожиданными поворотами; 🔵найти совпа…

❤31👍15🔥8😁6👌2🤔2🏆1🦄1

3 Nov 2026, 22:47 UTC≈15,700 views289 reactionsread 6 November 2026

Под атаку БПЛА попал наш логистический центр в Адыгейске. Мы оперативно эвакуировали всех работников, предварительно никто не пострадал. Возникло возгорание, на месте работают экстренные службы. Товары, размещенные в комплексе, скроем с витрины маркетплейса. Отменим заказы, которые не сможем привезти с других объектов. Пока не принимаем в логистическом центре поставки от продавцов, а те, что в пути — перенаправляем …

🙏180😱74❤23🔥7🎉2👏1🤝1😁1

30 Oct 2026, 14:03 UTC≈12,700 views71 reactionsread 6 November 2026
Video

🏅 Сто медалей за два месяца Без шуток: амбассадоры Ozon Чемпион — нашей программы поддержки профессиональных спортсменов — за 2 месяца взяли 39 золотых, 28 серебряных и 33 бронзовые медали. Они собирали их на мировых турнирах по роллер-спорту, Кубке Европы по стрельбе из лука, этапах Кубка мира по BMX и Международном фестивале экстремальных видов спорта. Бадминтонистка Виктория Воробьёва за два месяца пять раз подн…

❤37🔥18🤝6🤩4🎉2👏1🦄1😁1

29 Oct 2026, 16:17 UTC≈8,280 views41 reactionsread 6 November 2026
Video message

Video message, posted without a caption

❤23🔥7👍4👏3😁2👌1🦄1

29 Oct 2026, 16:17 UTC≈8,020 views56 reactionsread 6 November 2026

Важная часть работы — отдых от неё 🙂 У нас в команде способы сделать это очень разные. В арсенале аналитиков Ozon курсы массажа, уроки фортепиано, Dota2 и лекции по географии. А мой личный ритуал после сложного рабочего дня — бассейн или театр. Пара дорожек помогает расставить мысли по местам, а спектакль — переключиться и вернуться на следующий день с новыми идеями. Это артисты балета Жизель прощаются со зрителями…

❤31😁8👍6🔥5🎉2🤔1🤝1🦄1

29 Oct 2026, 12:28 UTC≈7,450 views35 reactionsread 6 November 2026

Posted without readable text

👍17❤6🤩3✍2🔥2😁2🎉1👌1

29 Oct 2026, 09:10 UTC≈6,320 views67 reactionsread 6 November 2026
Photo

На Ozon продают более 750 000 предпринимателей, 9 из 10 рублей в обороте маркетплейса зарабатывают они. Их успех — наш успех, поэтому мы стараемся сделать платформу для них максимально удобной. Мой отдел проводит исследования, на основе которых мы улучшаем пользовательский опыт продавцов. Мы анализируем всё, с чем они сталкиваются на площадке — от регистрации и загрузки товаров до использования любых сервисов. В к…

❤28😁15🔥8👍6😱5👏2✍1🤔1

29 Oct 2026, 07:01 UTC≈7,190 views69 reactionsread 6 November 2026
Video

Привет! Я Саша, отвечаю за аналитику опыта продавцов в Ozon. А ещё помогаю развивать наше профессиональное сообщество для всех, кто работает с данными или только хочет в них разобраться. В этом видео — немного обо мне и моей команде. Будем знакомы 💙

❤43🔥20🤩5🦄1

29 Oct 2026, 07:01 UTC≈6,690 views41 reactionsread 6 November 2026

Мы часто рассказываем о результатах, продуктах и событиях и гораздо реже — о тех, кто за ними стоит. Пора это исправить! Запускаем рубрику «Один день из жизни» — полное погружение в будни команд Ozon. Покажем реальные рабочие процессы, инсайты и то, чем наши герои живут вне работы. Сегодня канал Ozon HQ передаём Саше Белозёровой, руководителю отдела продуктовой аналитики контента и опыта продавца 👇

❤24🔥10👏6🦄1

28 Oct 2026, 06:34 UTC≈9,510 views129 reactionsread 6 November 2026
Photo

🧿 Подводим итоги третьего квартала С июля по октябрь привлекли новых клиентов, нарастили их лояльность к Ozon и повысили собственную эффективность. 🟣От атак БПЛА пострадали 11 наших логистических центров; зарезервировали 30 млрд руб. на покрытие убытков. 🟣Прогнозы на 2026-й не пересматриваем. Ключевые цифры оставили на картинке, а все детали — тут.

❤72👍31💯13🎉3👏3😁3🤔2🦄2

26 Oct 2026, 13:20 UTC≈8,310 views43 reactionsread 6 November 2026
Photo

Правильный ответ о том, что такое пентест, даст руководитель нашего отдела SOC... Ладно, заканчиваем со сложными терминами и просто зовём вас смотреть подкаст Сергея Жидкова — он отвечает за мониторинг и оперативное реагирование на события информационной безопасности. Сергей расскажет, как мы защищаем сервисы Ozon от киберугроз, какие хакеры самые опасные и что делают наши спецы, если подозревают, что аккаунты поль…

🔥19❤15😱3🎉1👌1👍1🤔1🦄1

Showing the 12 most recent of 103 posts we hold for @ozonhq. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Posts edited after publishing

@ozonhq edited 2 posts after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.

An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.

First edit seen
25 September 2026
Most recent edit
7 October 2026

Polls

The poll we hold for this entry, as Telegram rendered it when we read the post. A poll’s figures keep moving after that, so each one is dated.

21 Aug 2026, 10:59 UTCAnonymous Poll810 voters

🪙А ещё у нас для вас новая викторина! Как думаете, сколько рублей из каждой сотни сейчас тратят россияне в онлайне?

  1. каждые 75 ₽ из 10045%
  2. каждые 12 ₽ из 1008%
  3. каждые 23 ₽ из 10047%

Shares as published. No per-option vote count is published by Telegram, so none is shown.

Percentages only — there are no per-option vote counts here, because Telegram publishes none. The public post preview gives each option’s share and a single voter total, and nothing else. Multiplying one by the other would produce a per-option tally that looks measured and is not: the shares are rounded to whole numbers before we ever see them. We print what was published and leave the column that does not exist empty.

The shares need not add up to 100. Rounding alone puts many polls at 99 or 101. A poll that allows more than one answer per voter runs well past 100 by design, and several here do. The bars are drawn against a fixed 100% track at each option’s own percentage rather than normalised to the total, so a poll that exceeds it shows that it does instead of being quietly rescaled.

Read from the 103 most recent posts we hold, published 14 July 2026 to 6 November 2026. Telegram labels each poll by kind — an anonymous poll, a quiz, a closed set of final results — and that label is reproduced rather than paraphrased.

Forward network

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 89 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it. The 24 listed below are the most frequent namers; the rest are counted above but not each listed.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Channels Telegram recommends alongside this one

Telegram’s own answer, not this register’s. When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.

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Из коммерса в е-коммерса
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#4
Ozon Универ ПВЗ
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Новости Москвы
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Яндекс Маркет для продавцов
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#8
WB Партнёры
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#9
Data Insight . Цифры E-commerce
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#10
Ozon Camp
@ozoncamp · 28,852
#11
PIM Solutions для Ecom
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#12
кабачковая икра по акции
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#13
Media Rare
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#14
Председатель еКОМА
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#15
Я другое заказывал
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#16
ЩЕПЕЛИН | eCommerce | eCompass Capital
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#17
ПВЗ Инфо
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Ozon Business Belarus
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#19
Альфа-Банк
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#20
E-com в России
@ecom_russia · 2,462
#21
Код.ру
@d_code · 405,441
#22
Сбер
@sberbank · 728,940
#23
Что в коробке?
@chtovkorobke · 5,472
#24
лидер мнений среди удобрений
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#25
E-pepper.ru
@e_pepper · 1,636
#26
Хогвартс маркетплейсов
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#27
Российский рынок e-commerce
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#28
коллеги, не сутультесь
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#29
Рыжий М.
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#30
ИТ-Пикник
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#31
Кухня Маркетплейсов
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#32
Кристина Кокина | Лайфхаки по торговле на Ozon
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#33
RETAILER.ru - новости
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#34
Avito. Press room
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#35
Т—Ж
@t_jrnl · 98,151
#36
Раньше всех. Ну почти.
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#37
Mash
@mash · 3,143,205
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MPGO
@mpgo_ru · 80,464
#39
Татьяна Ким
@kimtatyana2024 · 87,060
#40
Ozøn Design
@ozondesign · 17,871
#41
vc.ru
@vcnews · 112,173
#42
Владислав Бакальчук
@WBakalchuk · 47,227
#43
Банкста
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Клуб партнёров на маркетплейсах
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Oborot.ru — об электронной торговле для интернет-магазинов, ритейлеров, селлеров
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РБК. Новости. Главное
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КОНТЕКСТ
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Свободная касса (ритейл & e-com)
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#49
Артемий Лебедев
@temalebedev · 970,619
#50
#Фудтех
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42 секунды
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#52
The Bell
@thebell_io · 105,138
#53
Русский маркетинг
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#54
Яндекс
@yandex · 604,062
#55
Forbes Russia
@forbesrussia · 235,524
#56
Т-Инвестиции
@tb_invest_official · 521,971
#57
Retail Today
@retailtoday · 7,373
#58
Банки, деньги, два офшора
@bankrollo · 461,749
#59
Антиглянец
@sncmag · 299,955
#60
БП онлайн
@bponline · 111,498
#61
Т-Банк
@tbank · 330,581
#62
Беспощадный пиарщик
@prbezposhady · 151,341
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YDEX
@ydex_forinvestors · 15,003
#64
MarketTwits
@markettwits · 340,752
#65
Лучшие вакансии
@vacanciesbest · 162,775
#66
Ozon Books
@ozonbooks · 5,867
#67
Shopper’s
@newspotreb · 26,982
#68
T-Data
@t_bank_data · 17,244
#69
addmeto
@addmeto · 71,985
#70
АУРЭК
@news_aurek · 4,083
#71
АКИТ - Ассоциация компаний интернет-торговли
@akit_official · 1,117
#72
Sostav
@sostav · 56,428
#73
Преображенский | E-commerce и Практика
@praktikadaysonline · 3,335
#74
Сергей Минаев
@minaevlife · 317,792
#75
ТЕХНО: Яндекс про технологии
@techno_yandex · 219,275
#76
Ozon Marketplace Kazakhstan
@ozonkazakhstan · 2,632
#77
Коммерсантъ
@kommersant · 295,215
#78
ВЕДОМОСТИ
@vedomosti · 86,928
#79
Сигналы РЦБ
@cbrstocks · 117,248
#80
Нью Ритейл | New Retail
@NewRetail · 10,867
#81
🤖 The Bell Tech
@Bell_tech · 20,847
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AdIndex
@adindex · 31,251
#83
Фудтех в России
@foodtech_russia · 4,764
#84
Здрасьте, я Настя
@dobreyshiydenek · 213 (as read 9 September 2026)
#85
Креатив со звездочкой
@creative · 133,558
#86
Системные новости
@sistema_news · 15,635
#87
Baza
@bazabazon · 1,557,779
#88

Read from Telegram’s recommendation API, most recently 9 September 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.

Appears in Telegram’s recommendations for other channels

The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.

Ozon и партнёры ПВЗ
@ozonapvz · 66,996
Telegram ranks this channel #3 of 72 here — alongside 71 others — read 20 August 2026
Ozon Team
@ozonteam · 23,443
Telegram ranks this channel #4 of 89 here — alongside 88 others — read 19 September 2026
Ozon Универ ПВЗ
@apvzozonlearning · 93,768
Telegram ranks this channel #4 of 63 here — alongside 62 others — read 21 August 2026
Ozon Marketplace
@ozonmarketplace · 109,997
Telegram ranks this channel #8 of 81 here — alongside 80 others — read 15 August 2026
Ozon Реклама
@ozon_adv · 23,466
Telegram ranks this channel #30 of 72 here — alongside 71 others — read 20 September 2026
Ozon Tech
@ozon_tech · 30,150
Telegram ranks this channel #33 of 98 here — alongside 97 others — read 8 September 2026
Data Insight . Цифры E-commerce
@DataInsight · 20,284
Telegram ranks this channel #34 of 97 here — alongside 96 others — read 29 September 2026
WB ПВЗ Новости. Менеджеры
@wbpvzlearning · 96,769
Telegram ranks this channel #41 of 57 here — alongside 56 others — read 16 August 2026
Клуб партнёров на маркетплейсах
@club_partners · 20,164
Telegram ranks this channel #55 of 81 here — alongside 80 others — read 30 September 2026
Владислав Бакальчук
@WBakalchuk · 47,227
Telegram ranks this channel #57 of 89 here — alongside 88 others — read 26 August 2026
Wildberries News
@wildberriesofficialcustomer · 48,148
Telegram ranks this channel #66 of 81 here — alongside 80 others — read 26 August 2026
WB Глобал
@globalwb · 18,585
Telegram ranks this channel #67 of 78 here — alongside 77 others — read 5 October 2026

This channel appears in 12 seed channels' Telegram-generated recommendation lists in total. Each is Telegram’s list for THAT channel, not this one — see how this is measured.

Cross-platform identity — Wikidata

A Wikidata item names this Telegram handle as belonging to the entity it describes. This is Wikidata’s claim, not a verification made by this register — nobody here confirmed that the account is genuinely operated by the entity named. Wikidata content is CC0; every fact below is dated to when it was read from Wikidata, not to when the association was first made there.

Q2365235 on Wikidata, read 1 November 2026
LabelOzon
DescriptionRussian online retailer
X / Twitter@Ozon_ru
YouTubeUCa5t4JYLYu9SHVraIDFQNHQ
Official sitehttps://www.ozon.ru

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 6 November 2026 — this entry's latest reading, not the date you are reading this.

“Ozon HQ” (@ozonhq), 30,740 subscribers as measured 6 November 2026. Telegram Register, tgregister.com/channel/ozonhq.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.